Words to Write, Words to Speak

©Ed Wischmeyer, www.greatusermanuals.com/toastmasters

Please email ed at greatuermanuals.com for permission to copy or to re-use.

Words Are Like Food

  • Junk Food -- avoid at all costs
  • Fast Food -- low nutritional value
  • Healthy Choice Food -- your best choice
  • Gourmet Food -- use appropriately for effect
  • Junk Food Words

  • Ah, Um, Er, So, And...
  • Thing
  • Stuff
  • Really
  • Very
  • Expletives
  • Expectations -- "more than I thought," "more than you'd imagine"
  • Why are these words Junk Food?

  • Don't communicate thoughts, might communicate that thoughts exist
  • Don't communicate feelings, might communicate that feelings exist
  • Don't specify depth of feeling

    Fast Food Words

  • Adjectives
  • "When you see an adjective, kill it!"
  • "This," "these" used as nouns
  • Why are Adjectives Fast Food Words?

  • They say what you think or feel
  • They don't say why you think or feel that way
  • They don't fully engage the audience
  • This, these -- require audience to remember when you could reinforce
  • Healthy Choice Words

  • Verbs
  • Precise nouns
  • Why are Verbs Good Food Words?

  • Verbs carry baggage: alight vs slam; bluffed vs said; ate vs dined
  • Baggage conveys your thoughts
  • Baggage involves your audience
  • Exercise: power lines across the prairie
  • Why are Precise Nouns Good Food Words?

  • Precise nouns build audience respect
  • Precise nouns build on audience experience
  • Ex: Tree vs Oak vs Live Oak
  • Ex: Bird vs Hawk vs Cooper's Hawk
  • Gourmet Food Words

  • Verbs
  • Precise nouns
  • When do you use gourmet words?

  • To make a special point
  • When you use pauses or maybe strong voice
  • When you would make a deliberate, expansive gesture
  • When don't you use gourmet words?

  • If the audience may not understand the pronunciation
  • If the audience may not understand the word
  • When the words don't pass the "Thesaurus test"
  • If they provide too rich a diet - Ex: "Row, row, row your boat."
  • As a band-aid for a poor speech
  • The Big Picture -- Structure

  • Speech has structure
  • Paragraphs have structure
  • Sentences have structure
  • Words must fit each of these structures
  • Just like gestures and body language must fit these
  • The Big Picture -- Energy Flow

  • Speech has ebbs and flow of energy and excitement
  • Paragraphs have ebbs and flow of energy and excitement
  • Sentences have ebbs and flow of energy and excitement
  • Words must fit each of these ebbs and flows
  • Just like gestures and body language must fit these
  • Presentation Speed Control

  • Radio
  • TV & Movies
  • VCR/DVD/CD
  • Speech
  • Written
  • Rate of Speech

  • Fast Food
  • Good Food
  • Gourmet Food
  • Gestures and Body Language

  • Fast Food
  • Good Food
  • Gourmet Food
  • Styles of Writing

  • Broadcast
  • News story
  • Feature article
  • Words to Write, Words to Speak

  • Fast Food - avoid in both
  • Healthy choice - written word can be richer, because audience has time
  • Gourmet Food - use for effect in both; know your audience
  • Exercise: powerlines reflecting light
  • Conclusion

  • Be aware of the four classes of words
  • Listen for appropriate and inappropriate words
  • Listen at tonight's speech contest
  •